BMO Confirms Offer To Acquire AIR MILES Rewards Program; Reward Miles Not affected
Good news for all AIR MILES collectors.
BMO (Bank of Montreal), the anchor partner of AIR MILES, has announced its intention to acquire the leading loyalty program. This process will not affect collectors’ reward miles balances or their ability to connect and redeem AIR MILES reward miles.
For collectors, this acquisition means that AIR MILES will continue to deliver its leading loyalty program to nearly 10 million Canadian card holders.
AIR MILES is moving ahead with its programs to drive greater consumer engagement through investments in the AIR MILES app and enhancing the collector value proposition in-store and online.
Since 1992, AIR MILES has been the most recognized Canadian loyalty program, and this announcement secures its future.
If you have any additional questions you can reach out to AIR MILES’ Care Centre at 416-226-5171 if you’re in Toronto, or at 1-888-AIR MILES (1-888-247-6453) for the rest of Canada and the United States.